“Your workshop today was excellent and gave me real insights into how and why my clients should structure and manage their research programs and set research priorities....and why prospect research is much more than Googling a name.”

Michael P. Miller
Principal
Miller/Rollins
New York City

PRIOR TOPICS & ENGAGEMENTS: 2002

Workshop Leader
Prospect Research:
Building the Foundation for a Successful Major Gift Program
Association of Fundraising Professionals (AFP) Morning Workshop

The Princeton Club, New York, NY
December 11, 2002, 8:00 – 11:00am

Don’t miss this important morning workshop led by Poonam Prasad to learn how a systematic research effort can empower your fundraising and help you reach your ultimate goal – developing the maximum number of donors into major-gift relationships.

Presenter
The Best Things Online Are Free:
A workshop on how to use the Internet to identify and qualify prospective donors and prepare for solicitations

The Corning Museum of Glass, Corning, NY
November 20, 2002, 12:00noon – 2:00pm

Have you ever wanted more information about the interests and giving capacity of a prospect you are going to see… wondered who among your core constituents you might target for a major gift… or wished you knew names of more people interested in your type of agency or program? If so, this workshop is for you.

Presenter
Reinvent Your Research Shop by Undertaking an Audit
Association of Professional Researchers for Advancement (APRA), Washington DC
August 15, 2002, 10:00 – 11:15am

Presenters:
Gloria Kao, Director of Development Operations, NY Presbyterian Hospital/Weill Cornell Medical College.
Poonam Prasad, Principal, Prasad Communications & Research.

Is your research shop proactively identifying and qualifying new prospects for your frontline fundraisers or is it still grinding out one-size-fits-all reactive research profiles? Do your reports reflect the high quality of information now available? Learn how a 20-year research operation re-invented itself and decide whether your research initiative needs a tune-up.

Research Track Chair
Association of Fundraising Professionals (AFP) Fund Raising Day in New York

The Marriott Marquis, New York, NY
June 28, 2002

The Research Track included the following sessions:

  • Raising the Bar in Research: How to Be at the Top of Your Game!
    Presented by Deborah B. Miller, Director, Development Research, Virginia Polytechnic Institute.
  • It’s Your Move: Screening, Rating, and Managing Your Major Gift Prospects.
    Presented by Pamela J. Smith, Director of Advancement Services, Sacred Heart University.
  • Prospecting in Uncertain Times.
    Presented by David Lawson, President, Prospect Information Network, LLC.

Presenter
The Best Things Online Are Free:
A workshop on how to use the Internet to identify and qualify prospective donors and prepare for solicitations
Association of Fundraising Professionals (AFP) Members Only Fundraising Brown Bag

American Institute of Chemical Engineers, New York, NY
May 15, 2002, 12:30 – 2:00pm

Today, through the Internet, you have access to reliable information at your fingertips. Find out how you can quickly identify and qualify prospects, research a potential donor even while on the road or working against a deadline, without using expensive databases or long-term subscriptions only resources.

Learn how the Internet can help you keep up with the latest news about your top prospects by automatically pushing current information to you. At this presentation we will access many actual websites.

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