Prospecting the Web for Donors

In 2001 The Chronicle of Philanthropy published an article about the growing number of fund raisers using e-mail alert services to cope with the vast amount of information about donors available on the Internet. In the article, Poonam highlights the importance of “[thinking about] how you can get the information to come to you, rather than having to go out and get it."  Check out the complete article below or click here.